Baptist Health South Florida, Baptist Health Foundation

Baptist Health Foundation Receives $2 Million Gift from BMI Insurance to Roll Out Digital Smart TV and Engagement System at Baptist Health

December 12, 2023

MIAMI, FL – December 12, 2023 – Baptist Health Foundation held a unveiling ceremony on December 4 for the naming of the BMI Registration area in the lobby of Baptist Health Baptist Hospital.  BMI, an international insurance company based in Miami, made a $2 million donation last year in support of Baptist Health’s Digital Patient Smart TV and Engagement system. The donation helped launch the implementation of high-tech, patient-centered features in hospital rooms throughout Baptist Health.

“We are tremendously grateful to BMI for their generous donation,” said Alex Villoch, CEO of Baptist Health Foundation. “The Sierra family have always been dedicated to the Foundation’s mission, and their support will help Baptist Health provide a truly exceptional in-patient experience at our 12 hospitals from Palm Beach to the Keys. This gift allows us to deliver on our philanthropic goal of creating a revolution in patient care to meet the demands of the future.”

Baptist Health began its Digital Patient Smart TV and Engagement system pilot in December 2021 at its flagship Baptist Hospital in Miami. The state-of-the-art technology provides patients with a more personalized approach to care, along with increased comfort and peace of mind. It also helps streamline and automate clinical processes and communication.

Baptist Health’s digital smart rooms offer hospital patients an array of benefits:

  • Digital entertainment: movies on demand, HD cable channels
  • On-demand meal ordering and guest meal ordering
  • Digital communication board – care team information, daily plan details, patient vitals
  • Auto-assigned Care Education videos
  • Meds to Beds – patients receive prescriptions directly at their bedside
  • Video chat with family and friends
  • Photo sharing with family and friends
  • Translation services – access to 40+ languages including American Sign Language

Other digital enhancements, including customized meal ordering and automated discharge summaries, will be available in the future.

“This incredible donation will make a huge difference for patients throughout Baptist Health,” said Patricia Rosello, chief patient experience officer at Baptist Health. “Digital smart TV and engagement systems represent the future of in-patient hospital care, with greater options for on-demand entertainment and amenities, and the ability to stay connected with loved ones. It will improve patient safety and make it easier for our clinical staff to provide the highest level of care.”

BMI has been a longtime partner of Baptist Health, working with Baptist Health International to further its initiatives to increase access for patients throughout the Caribbean and Latin America. “We are very proud of our partnership with BMI,” said Rogelio E. Ribas, M.D., Corporate Vice President for Baptist Health International. “This philanthropic donation to our Digital Smart TV and engagement system will enhance the outstanding care we provide and offer yet another reason for international patients to choose Baptist Health for their care.”

The company’s leaders are strong advocates for the application of digital technologies to assist in improving the client experience. They believe the donation is an opportunity to support the roll-out of this “high-tech, high-touch” technology across Baptist Health, making a significant impact on the patient experience for years to come.

“We are so grateful and excited to be part of this initiative,” said Anthony Sierra, President and Executive Director at BMI. “This contribution is going to change the lives of many patients because this new technology provides a more personalized approach to healthcare. Additionally, we are delighted to begin this extraordinary partnership with this incredible organization.”

About Baptist Health Foundation

The mission of Baptist Health Foundation is to inspire philanthropy and build extraordinary donor relationships in support of excellence, innovation, community wellness and global leadership in healthcare at Baptist Health South Florida. Through philanthropy, the Foundation supports and expands Baptist Health’s ability to provide outstanding patient care and bring the latest treatments to patients and families affected by a serious illness. Donor contributions also allow the Foundation to assist Baptist Health facilities in keeping pace with technology and equipment advances, perform cutting-edge research and offer continuing education opportunities to medical staff. Learn more at and connect with us on Facebook and Instagram.

About Baptist Health

Baptist Health South Florida is the largest healthcare organization in the region, with 12 hospitals, more than 26,000 employees, 4,000 physicians and 100 outpatient centers, urgent care facilities and physician practices spanning across Miami-Dade, Monroe, Broward and Palm Beach counties. Baptist Health has internationally renowned centers of excellence in cancer, cardiovascular care, orthopedics and sports medicine, and neurosciences. In addition, it includes Baptist Health Medical Group; Baptist Health Quality Network; and Baptist Health Care On Demand, a virtual health platform. A not-for-profit organization supported by philanthropy and committed to its faith-based charitable mission of medical excellence, Baptist Health has been recognized by Fortune as one of the 100 Best Companies to Work For in America and by Ethisphere as one of the World’s Most Ethical Companies. For more information, visit and connect with us on Facebook, Instagram, Twitter and LinkedIn.


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